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CAMBRIDGE UNITED PLEASED TO ANNOUNCE EXTENDED MICK GEORGE PARTNERSHIP

9 June 2017

Cambridge United Football Club are delighted to announce that Mick George Ltd have renewed their sponsorship with the Club, having agreed an extended deal until 2020.

Following the exciting launch of the brand new 2017/18 home kit delivered in partnership with Mick George Ltd, the Club are excited to continue developing the strong relationship over an extended three year period.

All players representing Cambridge United, from our First Team through to the youngest Academy Team, will continue to proudly wear the Mick George logo across the front of home and away shirts. This renewed partnership will also see Cambridge United’s Women’s Team and Futsal Team, who next season will be playing in the inaugural national Super League, carrying the Mick George Ltd logo across the front of their shirts.

Having first partnered with the U's in 2013, Mick George have since forged a superb relationship that has evolved and seen the leading construction supplier in the area pledge further support across all facets of the Club.

As well as a substantial investment for the front of shirt sponsorship, Mick George Ltd also play a key role in match days at Cambridge United and have also shown real desire to play a central role within our community by actively supporting the work being delivered by Cambridge United Community Trust.

Jon Stump, Finance Director at Mick George said:  "We have built a genuine and valued affinity with both the club and supporters since we became the front of shirt sponsor in 2013 and consider that we are seen as much a partner, and fellow fan, as opposed to just another corporate sponsor.

Stump continued: ‘’Through our association with the Club, which dates back well before the shirt sponsorship commenced, we have regularly invested in the club, supporting various initiatives. We are proud to be the Club’s front of shirt sponsor and hope that by signing a three-year extension to the current deal, reflects the fantastic relationship that has been built between the Mick George Group, Cambridge United FC and its supporters.’’

U's CEO Jez George, added:  "This is the biggest shirt sponsorship deal in the club's history and we are extremely proud to develop still further our relationship with Mick George Ltd.  

"Their support for Cambridge United over the years has extended beyond the financial sponsorship of our kit, as they share the same values that are vital to help the communities we work in. The enthusiasm and desire to find ways to be involved with the Club, in any way possible, makes this a special partnership for Cambridge United.

"We really look forward to working with Mick George in the next three years and beyond."


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