Cambridge United's Board of Directors has appointed George Rolls as the new Chairman of Cambridge United Football Club. Terry Baker is the newly-appointed Vice-chairman.
Born and raised in Cambridge, 34-year-old Rolls attended the Priory Junior School and Netherhall, watched Cambridge United from the age of five, and spent three years as a goalkeeper at Leyton Orient before moving into the business world.
He worked in sales and design before moving into the recruitment business, and his Trade Recruitment company is the club's stadium sponsor.
34-year-old Rolls joined the Board of Directors in November 2007, and he is heavily involved in overseeing both the commercial activities of the club and also on the football side.
Stability
Looking ahead, and summarising his vision for the club, George's greatest wish is for stability.
"It's so important that we run the club as a business so that financially it is stable. At the end of the day we're a limited company and shouldn't need people like Paul and Terry and Adrian and myself to keep it afloat. Matters on the pitch have a massive effect on that too, but I don't think the fans should just think exclusively about winning games on a Saturday.
"The key thing, for me, is stability and continuity and we haven't had that. I think we need to get a board of directors who are going to be here long-term and we need a manager who is going to be here long-term because I think all successful businesses work well when there's stability and continuity in place.
"Yes, we all want success on the pitch and it would be great for us to go up, but I want to see the continuity and the stability on the financial side of the club too."
Youth Development
He continued, "Another big wish is to see the development of the youngsters coming through from Jez George's youth setup too. It's in its third year now and we're still not going to reap the real benefits for another four or five years yet, following the setting up of the Development Centres, but I think we'll see a mass of players coming through in that time.
"It won't happen overnight, we'll get one or two coming through each year, but you can't just throw them in the first team because they're not ready."
George and Terry assume their new roles with immediate effect.
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